Blog

Matcha guides for cafés and brands

Sourcing, grades, preparation and the UK matcha market, from the team at Matcha Wholesale.

  • Matcha vs Coffee: Which Is Better for Sustained Energy?

    Coffee has been the world’s default energy drink for centuries. But over the last few years matcha has gone from a niche Japanese tea to a fixture on café menus and kitchen counters — and a lot of that comes...

  • Japanese vs Chinese Matcha: Why the Origin Matters

    As matcha has moved from a niche Japanese tea to a fixture on café menus and in food products, more businesses are asking a question that used to be taken for granted: where does this powder actually come from? Matcha...

  • Culinary Matcha for Bakeries & Restaurants: What Makes Good Cooking Matcha

    Matcha is no longer just a tea. Across UK bakeries, cafés and restaurants it’s become a signature ingredient in cakes, cookies, brownies, cheesecakes, ice cream and pastries — prized for an earthy, distinctive flavour and a green colour no artificial...

  • How to Whisk Matcha Properly

    Preparing matcha correctly is essential for flavour, texture and presentation. When done properly, the surface should be smooth with a light foam and no visible matcha clumps. The traditional Japanese method remains the most reliable approach, particularly in professional settings...

  • Ceremonial Grade Matcha Wholesale: What to Look For

    As demand for high-quality matcha continues to grow across the UK hospitality sector, more cafés are seeking reliable sources of ceremonial-grade matcha. However, not all matcha labelled “ceremonial” delivers the same standard. For businesses investing in premium matcha for cafés,...

  • Why Matcha Is Trending in the UK Café Scene

    In recent years, matcha has moved from specialist tea shops into mainstream UK cafés. The UK matcha market reflects steady growth in demand, with more customers choosing matcha-based drinks alongside traditional coffee and tea. A clear shift in customer choice...

  • Why Cheap Matcha Costs You More in the Long Run

    Cheaper matcha might look like a smart way to save money at first, especially when you’re keeping an eye on costs. But in practice it often ends up costing you more over time. Many lower quality matchas have a dull...

  • How to Choose a Wholesale Matcha Supplier in the UK: A Buyer’s Guide

    Adding matcha to your café menu or building it into your own product range is a smart move — UK demand has climbed sharply and shows no sign of slowing. But the supplier you choose makes or breaks it. Get...

  • Why Cafés and Brands Are Choosing Matcha in Bulk

    More cafés and food brands are adding matcha to their menus because customers are asking for it. It gives people an alternative to coffee that still feels familiar, and it works well across drinks, desserts and seasonal specials. Matcha has...

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A bag of Matcha Wholesale ceremonial matcha with a bag clip and a 1g matcha spoon